Water plays a huge role in the restaurant industry. Eateries cook with it, boil pasta in it, mix drinks with it, and serve it at their tables. And it plays more of a role in consistency and flavor of your food than you might think.
The taste and quality of the drinking water you serve matters to customers. Have you ever had a glass of water in a state or country other than your own? Did it taste different or maybe “weird” to you? Did you worry it might not be safe? Installing a commercial filtered water system is a simple way to ensure you’re serving pure, refreshing, and delicious water to your patrons—and it will also ensure your signature dishes have consistent flavor. Not to mention that you’ll have an endless supply of both still and sparkling water!
Let’s boil down the five reasons why commercial water filtration is well worth the investment:
1. Reduce Plastic Waste
The addition of a filtered water machine will align your establishment with the sustainability movement and appeal to eco-conscious millennials! Once you install a filtered water machine, opt for reusable glass bottles (you can purchase Natura’s luxury glass bottles here) instead of plastic or single-use bottles. Reusable glass bottles or decanters not only elevate your table service, they reduce your establishment’s carbon footprint and eliminate the waste packaging associated with single-use bottles!
2. Filter Out Harmful Impurities
If you’re serving patrons unfiltered tap water, especially in a restaurant that has old plumbing, it could mean they’re consuming lead and other harmful waterborne pathogens. A commercial water filtration system will significantly reduce contaminants and give you peace of mind in case a customer asks, “Is your water filtered?” Natura’s three-filter system will turn your tap water into delicious, refreshing, and most importantly, safe drinking water!
3. Shake Up Your Drink Menu
Once your establishment has an endless supply of effervescent, sparkling water, don’t be afraid to get creative with your cocktail menu! Change it up seasonally to always offer something new and exciting—which attracts customers and gives regulars a reason to keep coming back. Hard seltzers are even outselling some domestic beers, and a sparkling water machine will ensure you never run out of the essential main ingredient for drink recipes!
4. Improve Work Efficiency
Customer satisfaction is the number one goal in the service industry, but it’s not always the easiest to achieve—especially if a server is tasked with taking care of a large number of guests. Instead of filling dozens of water glasses during these rushes, anticipate the need with pre-filled glass water bottles on the table! This not only increases staff productivity but also gives patrons an enhanced dining experience. Adding the option of sparkling water makes it easy to upsell, to even your regular customers.
5. Save Your Business Money
A commercial filtered water system isn’t just a luxury item; it can pay for itself with money saved. You’ll get bottled-water quality straight from your tap, which will end up saving you thousands of dollars over time. With a Natura commercial filtered water system, your restaurant will always have an ample supply of pure, fresh still and sparkling water for significantly less investment!